Oticon’s leadership in premium hearing care enforced by the launch of Oticon Agil, a next generation wireless high-end hearing solution

Oticon introduces the most advanced signal processing concept ever with the launch of Oticon Agil, a new second-generation wireless Premium hearing instrument family. The new product family defines a new approach to hearing care by taking speech understanding in noise to a new level using significantly reduced cognitive efforts.
The global launch of Agil in early March 2010 will be the most comprehensive introduction from Oticon to date, addressing the widest range of hearing losses and style preferences in one product brand and offering an extensive range of premium features and end-user benefits:

 

  • Exquisite speech understanding in noise
  • The cognitive efforts necessary to understand speech are significantly reduced, leaving more mental energy to reflect, remember and respond
  • Audio through wireless technology is improved for open fittings and enhanced with 3D listening
  • New audiological concepts: Speech Guard, Spatial Sound 2.0 and Connect [+]
  • New RISE II processing platform with twice the calculation power of RISE
  • New very cosmetically attractive miniRITE style – 30% smaller than Epoq
  • New Power CIC allowing users with severe hearing losses to be fitted with a very small custom solution
  • Highly flexible RITE speaker solution covering mild to severe losses with the same instrument
  • Two ranges: Oticon Agil and Oticon Agil Pro
  • Most comprehensive style and fitting range launched in one brand: RITE/RITE Power, BTE/BTE Power, CIC/CIC Power and other custom styles and fitting options
  • Fully ConnectLine-compatible

Three new audiological concepts in Oticon Agil are designed to preserve the natural characteristics of speech, while enriching the sound quality to enable the brain to use fewer of its resources for listening purposes. As a result, the end-user should have more residual energy for other important tasks such as full social interaction.Spatial Sound 2.0 maintains natural acoustic cues, which the brain needs to organise the sound environment. Speech Guard preserves the fine modulation and details of the signal even in environments where sound levels change rapidly or where audibility of soft sounds would be a challenge to conventional compression systems. Connect [+] enhances the perception of bass or low frequencies by adding depth and spatial quality, while the user listens to streamed music.

The family will be released in two price points, Oticon Agil Pro and Oticon Agil, covering a wide range of needs in the market for premium hearing care.

“With Oticon Agil, we have virtually improved all the advanced features already available in Oticon Epoq. Our almost three years of everyday experience with wireless audiology and connectivity has given us valuable insights enabling us to bring forward a significantly better hearing solution. For 

William Demant Holding, I expect Oticon Agil to be a important driver of growth and market share gains,” says Niels Jacobsen, President & CEO of William Demant Holding.

PurTone Hearing Centers of Arizona looks forward to offering the Oticon Agil line of hearing aid solutions to our loyal friends and patrons.

See full story at:

 http://www.demant.com/eprise/main/Demant/_Announcements/General/10-02-01_UK.pdf

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